The outdoor clothing market in Google is heavily saturated and very competitive, however All Outdoor has some opportunities to improve their SEO, which explore in this audit. The solutions for this are little bit experimental, but essentially we want Google to noindex these pages, and then we never want them to follow link to them again. Now if certain filters are receiving direct search traffic, then it may be worth creating landing page specifically for those keywords and redirecting that specific filter url to the landing page. The brand name pages of All Outdoor are thoroughly under optimised, with no title optimisation and no meta description at all.
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